DC comic books come to Dollar Tree
In mid-December, a trip to the local discount store Dollar Tree revealed a new fixture—a blue, cardboard standup rack emblazoned with DC Comics’ new/old bullet logo and packed with a bunch of DC back catalog comics.
The comics are all reprints mostly from the last decade or so. Each is a No. 1 issue featuring a character or team that is important to DC’s comics strategy. Sadly, very little Tim Drake or Connor Kent rep here. That aside, it is a very good selection of new material that lets new comics readers sample the material or old-time readers to pick up a few old favorites.
The comics come as a single issue in a clear plastic sleeve for $1.25. They contain mostly no ads, save for Heroic Deals (likely part of the distribution partner for this initiative) and DC's own graphic novels and DC Universe Infinite subscription service.
It has been reported that there are two initial waves of comics planned, the other happening in January. After visiting four Dollar Trees, three of them carried the comics. Two had just recently been put in place and the third was nearly wiped out.
The concept is very good as it makes comics available to kids and adults alike that would never have access to comics. In our midwest location, the nearest comic book shop is nearly 100 miles away, one way. Since stores like Barnes & Noble and Vintage Stock ceased selling new comics, that leaves only local, mom and pop comic book stores to sell weekly floppies. For people like me, that means I have to use a mail order system or go digital. I’m very in tune to comics, but most people aren’t—and without these attempts to get back into stores regular people visit (Walmart, Dollar Tree, etc.) the general masses will forget the comic book even still exists.
There appears to be 38 different comics represented in the first wave. Those are listed below based on what we've been able to locate (and in some cases pick up) at our Dollar Trees. There was some confusion about the "Rebirth" issues. These are not alternate covers, rather they are different books with similar titles. The confusion centers around the one-shot "Rebirth" issues at the launch of that initiative that was then followed by the launch of a regular series with the same title.
DC Universe Rebirth Aquaman
Aquaman Rebirth
Batman '89
The New 52 Batman & Robin
DC Universe Rebirth Batman
Batman Adventures
Batman Rebirth
The New 52 Batman: Eternal
Batman: The Brave & The Bold
Batman: The Joker War
Green Arrow Rebirth
Dawn of DC Green Arrow
DC Universe Rebirth Green Arrow
Green Lantern Corps Rebirth
Green Lantern: War Journal
Dawn of DC Hal Jordan and the Green Lantern Corps
DC Universe Rebirth Hal Jordan and the Green Lantern Corps
Harley Quinn Rebirth
DC Universe Rebirth Harley Quinn
Justice League Rebirth
Nightwing Rebirth
DC Universe Rebirth Nightwing
The New 52 Nightwing
DC Universe Rebirth Suicide Squad
Suicide Squad Rebirth
The New 52 Suicide Squad
DC Universe Rebirth Super Sons
Superman Rebirth
DC Universe Rebirth Superman
Teen Titans Rebirth
DC Universe Rebirth Teen Titans Rebirth
The Batman & Scooby-Doo Mysteries “Racing Back into Action” cover
The Batman & Scooby-Doo Mysteries (Batman, Shaggy, Scooby against wall” cover)
The Flash
DC Universe Rebirth The Flash
The New 52 The Flash Rebirth
DC Universe Rebirth Wonder Woman
Wonder Woman Rebirth
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